To make someone or something well-known or more important           - synonyms or related words

    

popularize

 verb

to make something popular with many people

immortalize

 verb

to make someone or something famous for a very long time, for example by writing about them or by painting them

put someone/something on the map

to make someone or something famous

globalise

a British spelling of globalize

globalize

 verb

to make something become generally accepted all over the world

immortalise

a British spelling of immortalize

overexpose

 verb

someone or something that is overexposed appears in newspapers, on television, on the radio etc so often that people loseinterest in it

popularise

a British spelling of popularize

popularization

 noun

http://www.macmillandictionary.com/thesaurus-category/british/to-make-someone-or-something-well-known-or-more-important